Running a business presents a golden opportunity to give back to local communities and charitable organizations. The modern world is set up to reward entrepreneurs who take the time to return a piece of their success to the surrounding society.
Though charity is never given with the expectation of return, a charitable organization will build a reputation of being a “good” business. In some respects, donating to those in need is free marketing. Take a quick look at a few other benefits of giving back through charitable donations of time, stuff, and money.
Tax Deductions
Tax deductions are the most well-known benefit of a charitable donation. Sponsorship of an event, inventory donations, service donations, and cash donations are all qualifiers for a tax deduction. It is important to be knowledgeable about the rules to ensure an investment return during tax season. Charitable donations do have the tendency to get a little hairy when filing the proper tax forms, so do not hesitate to hire an accountant to handle such things.
Free Publicity
When a company sends volunteers to an event, hopefully, the representative will set a standard of excellence with the general public. Working hands on with the community is the best way to build rapport. Give to the surrounding community, and they will always return the favor. Collectivism is an ideal frame of mind for a young business owner. Just as a child takes a village to raise, so does a new business.
Networking Opportunities
In addition to free publicity and a high tax reduction, working closely with the surrounding community also provides the opportunity for networking with other professionals in the area. Networking is an invaluable practice among business owners. The more diverse the group of professionals in a network, the greater the ability of the team to succeed.
Philanthropic businesses are typically among the leaders and most influential individuals in society. The opportunity to nurture valuable connections is priceless. Connected entrepreneurs tend to look out for one another, and these bonds are essential to long-term success.
Employee Respect
Employees will appreciate an employer that supports their local community. Altruism is a respectful quality and will build strong bonds with long-term employees. When employees are happy, they will give the business a better effort. Good morale goes a long way in the workplace. The daily routine of operations is often an unrelenting grind. Charitable events are an all-around positive way to turn a frown upside down.
Getting office employees involved in the community is also another great way to build a sense of purpose and togetherness among the team. When employees work together to help others, it forms a permanent bond that goes far beyond business.
Originally posted on December 26, 2016 @ 8:51 am